Free UK delivery over £40 · Every batch lab-tested · Subscribe & save 20%Save 20% with a subscription
Shop 01 Science 02 Research 03 Protocol 04 Story 05 FAQ 06 Shop the range →
Three-day broccoli sprouts
Myro ITC shot on a kitchen counter with sprouts and lemon
ITC performance formula · Made in Britain

Performance
for athletes.

A precision-dosed broccoli-sprout shot for athletes. The ITC of 2.7kg of broccoli in every 60ml, for the intense efforts when performance counts.

Scroll
Get 10% off
A single 60ml Myro ITC shot
Myro ITC · Monthly

Engineered for
athletic performance.

£57.60 £72 £2.40 / shot
  • 24 shots, one for every hard session you train
  • Precision-dosed ITC, the equivalent of 2.7kg of broccoli
  • Used by Hyrox, marathon and road athletes
  • Free UK delivery · 60-day money-back guarantee
Or buy a one-time box
★★★★★ 4.9 · 1,200+ athletes Made in Britain Batch lab-tested
Clinically studied active · ITC

Recover
like a champion.

One 60ml shot. Cold-pressed broccoli-sprout ITC, ginger and lemon. Nothing else. Precision-formulated for lower lactate, longer time to exhaustion and stronger training adaptation.

100×
Glucoraphanin vs mature broccoli
0g
Added sugar
3
Organic ingredients
Drag to spin·Myro ITC 60ml360°
Why athletes take it

Trusted by
athletes.

Precision-dosed ITC, three hours before you train. Here's what the research points to.

Runner at night

Lower lactate

Less blood lactate at the same intensity. The burn arrives later, and the split holds.

Cyclist at speed

Hold threshold longer

Improved time to exhaustion in acute ITC trials. Seconds a kilometre, minutes a race.

A single broccoli sprout

Stronger adaptation

Nrf2 activation is linked to faster training gains, so every hard week compounds into the next.

+ View ingredients

Eight years of research in every shot.

ITC is associated with 12% lower blood lactate at the same intensity.1

In a double-blinded cross-over trial, athletes taking broccoli-sprout ITC three hours before sub-maximal exercise showed a rightward shift in the lactate curve: the same pace, less lactate.

See all studies
Fluorescence micrograph of sprout cells

Sulforaphane activates Nrf2, the body's master antioxidant switch.2

Hard training disrupts redox balance. Sulforaphane frees Nrf2 to enter the nucleus and switch on hundreds of the body's own antioxidant and detoxification genes.

See all studies
Cyclist at speed

ITC is linked to faster training adaptation and protected muscle.3

Supplementation attenuated markers of muscle damage and soreness after exhaustive exercise, and independent work links ITC exposure to mitochondrial biogenesis in stimulated muscle fibres.

See all studies
Made in BritainSmall-batch · cold-pressed
Lab-verified ITCEvery batch assayed
60-day guaranteeLove it or refund
From £2.40 / shotSubscribe & save
Fig. 01 · Evidence

Based on
clinical science.

Myro delivers a high dose of ITC, the isothiocyanates found in broccoli sprouts, which published research links to lower blood lactate during hard efforts, reduced oxidative stress and faster training adaptation.

Blood lactate
−12%
Lower lactate at the same intensity in a broccoli-sprout ITC training study
ITC per shot
≈2.7kg
The isothiocyanate content of roughly 2.7kg of raw broccoli, in 60ml
Research
8+ yrs
Of endurance-physiology studies on ITC and Nrf2 activation
Dose window
3hrs
Before a hard session, the window used in the acute studies

Figures summarise peer-reviewed and pre-print studies on broccoli-sprout isothiocyanates in trained participants. Individual response varies. See the research index below for sources.

Fig. 02 · The dose
2.7kgof broccoli in every
60ml shot.

That's the isothiocyanate content of roughly 2.7kg of raw broccoli, more than you could eat in a day, cold-pressed from three-day sprouts into one shot you can drink in three seconds.

CompoundSulforaphane · C₆H₁₁NOS₂
ClassIsothiocyanate (ITC)
SourceBroccoli sprout · day 3
ProcessCold-pressed · never heated
TargetNrf2 / Keap1 signalling
Buy Myro From £2.40 a shot · free UK delivery
A small cluster of three-day broccoli sprouts
Fig. 03 · Mechanism

From sprout to signal.

Four steps, one pathway. This is what happens between the bottle and your next hard session.

Fluorescence micrograph of plant cells Sprout cells · fluorescence
01

Glucoraphanin, stored.

Three-day broccoli sprouts carry up to 100× the glucoraphanin of a mature head. It's the inert precursor, locked inside the cell.

In the sprout
02

Myrosinase, released.

Cold-pressing ruptures the cell and lets the sprout's own enzyme convert glucoraphanin into sulforaphane. Heat would destroy it, so we never apply any.

In the press
03

Nrf2, activated.

Sulforaphane binds Keap1 and frees Nrf2 to enter the nucleus, switching on hundreds of the body's own antioxidant and detoxification genes.

In the cell
04

Redox balance, restored.

Hard training disrupts redox balance and Nrf2 signalling. Restoring it is linked in the literature to moderated lactate, protected muscle fibres and faster adaptation.

In the session
Fig. 04 · Lactate curve

Shift the curve.
Hold the pace.

In acute testing, a single dose of ITC taken three hours before exercise was associated with a rightward shift in the blood-lactate curve: the same intensity, less lactate.

  • 01
    Lower lactate at thresholdModerated lactate accumulation during sub-maximal effort.
  • 02
    Improved time to exhaustionLonger at the sharp end before the legs go.
  • 03
    U-shaped dose responseMore isn't better. Myro sits at the studied optimum.
Blood lactate vs. intensity
Placebo ITC · 3h prior
1612840 mmol · L⁻¹ EasySteadyThresholdHardMax Exercise intensity → −12% · same pace

Illustrative curve. Shape and magnitude reflect published acute ITC trials in trained participants (see research index). Not a guarantee of individual results.

Sprout cells under fluorescence microscopy Broccoli sprouts
Sulforaphane
Glucoraphanin
Cell wall · myrosinase
Fig. 05 · Specimen

See inside
the sprout.

Hover the sprout to look past the surface. Three-day-old broccoli sprouts carry up to 100× the glucoraphanin of a full-grown head. That is the precursor your body converts into sulforaphane, the active ITC behind Myro.

  • 01
    Cellular defence

    Sulforaphane activates the Nrf2 pathway, your body's master antioxidant switch.

  • 02
    Recovery & inflammation

    Supports a measured inflammatory response after hard training.

  • 03
    Cold-pressed, never heated

    We protect the active compound from field to bottle.

Broccoli sprouts
From soil to shot

It starts
in the dirt.

Every Myro begins as a seed pressed into British soil, then harvested at exactly three days, the point at which its glucoraphanin peaks.

Fig. 06 · Growth stages

Harvested at the peak.

Glucoraphanin concentration falls fast as the plant matures. We stop the clock at seventy-two hours.

Three-day broccoli sprouts
Stage 0Dry seed
+12hImbibition
Day 1Radicle
Day 2Hypocotyl
Day 3Harvest
Brassica oleracea var. italica · Organic seed · UK grown Assay: glucoraphanin ↑ 72h · sulforaphane yield verified per batch
Fig. 07 · Formula

Three ingredients.
Nothing hidden.

Three organic ingredients, ITC-verified and traceable to the field. Nothing else: no flavourings, no fillers, no sugar.

Broccoli sprouts

Broccoli Sprout

Harvested at exactly 72 hours, when glucoraphanin peaks, then cold-pressed to protect the ITC.

Ginger root

Ginger Root

Whole organic root, cold-pressed for the gingerols that carry the actives and warm the finish.

Lemon

Cold-pressed Lemon

Whole Sicilian lemons, pressed with the peel on for vitamin C and a bright, clean acidity.

Buy Myro From £2.40 a shot · free UK delivery
Fig. 08 · Protocol

Through training,
all the way to race day.

Taking Myro consistently before hard sessions is where the research shows the effect. Easy days don't need it.

An empty athletics track at dawn
  • No Myro
  • 1 shot, 3 hours before
  • 1 before the race, 1 that night
Session · Light

Easy / recovery

0 shots
Save it. Let the body do its own work on easy days.

Session · Medium

Steady / tempo

Optional
Most athletes skip this one. Take it if the training block is heavy.

Session · Hard

Intervals / threshold

1 shot
Three hours before the session starts, the window used in the acute studies.

Race · Peak effort

Race day

2 shots
One 3 hours before the start. One an hour before bed the same night, after you finish.

Frequency1–4 shots a week for most training plans.
Storage8 months refrigerated. 17 weeks at room temperature, so it travels to the start line.
Clean sportEvery batch screened for banned substances. Not for under-18s or during pregnancy.
Buy Myro From £2.40 a shot · free UK delivery
Fig. 09 · Research index

Dedicated to
scientific rigour.

The published literature on isothiocyanates, Nrf2 and exercise physiology that Myro is built on. Read the papers yourself.

Scientist pipetting broccoli-sprout extract in a laboratory Assay · ITC yield per batch
01

Broccoli-sprout ITC and four-week endurance training adaptation

Double-blinded cross-over trial. Participants supplementing ITC showed faster training improvements and a shift in blood lactate versus placebo.

Human · RCTEnduranceLactate
Read
02

Acute ITC dose and the blood-lactate curve in trained athletes

A single dose taken three hours before sub-maximal exercise was associated with a shifted lactate curve. Dose response was U-shaped.

Human · Pre-print 2025AcuteDose response
Read
03

Nrf2 activation and exercise endurance via muscle redox modulation

Activating Nrf2 improves endurance capacity by regulating the redox state of skeletal muscle during and after exercise.

MechanismNrf2Redox
Read
04

Sulforaphane protects skeletal muscle from exercise-induced damage

Sulforaphane supplementation attenuated markers of muscle damage and soreness following exhaustive exercise.

RecoveryMuscle damageSoreness
Read
05

ITC exposure and mitochondrial biogenesis in stimulated muscle fibres

Independent in-vitro work linking electrical stimulation plus ITC exposure to increased mitochondrial biogenesis in muscle cells.

In vitroMitochondria
Read

Links open the relevant literature searches on PubMed and bioRxiv. Myro is a food supplement and does not diagnose, treat or prevent disease. Results in studies are group averages; individual response varies.

The Myro standard

Clean. Functional.
No compromises.

Most "performance" drinks hide behind flavourings, fillers and sugar. Myro is the opposite: a transparent, single-purpose shot built on one of the most studied compounds in nutrition science, at the dose the studies actually used.

NO
Added sugar
NO
Preservatives
NO
Artificial flavours
NO
Fillers
NO
Heat, ever
Fig. 10 · Field notes

In their words.

Hyrox, marathon, road and track. The people who use Myro feel the difference on Tuesday's intervals, not just on race day.

Runner at night
Track Tuesdays stopped wrecking my Wednesdays. I can hit the splits and go again.
Maya2:41 marathon · Track
Cyclist wheel at speed
I can hold threshold longer before it bites.
TomCat 1 road cyclist
HyroxMarathonTriathlonRoad cyclingCrossFitRowing
Read 1,200+ reviews
Fig. 11 · The community

Real athletes,
real sessions.

Unfiltered clips from the people taking Myro before their hardest efforts.

Buy Myro

Tag @drinkmyro to be featured

The range

Pick your ritual.

View all
Bestseller
__BOTTLE__

Myro ITC · Original

The precision-dosed broccoli-sprout shot. 12 × 60ml.

£36.00
Subscribe · save 20%
Myro monthly box

Myro ITC · Monthly

24 shots delivered monthly. Cancel anytime.

£72£57.60
New
Myro Sport double ITC

Myro Sport · Double ITC

Race-week strength. Double sprout ITC, ginger & lemon. 12 × 60ml.

£40.00
Fig. 09 · The subscription

One box, every month.

Twenty-four shots, the protocol card that tells you exactly when to take them, and a sleeve that keeps one cold to the start line.

Monthly subscription

Myro, every month.

★★★★★ 4.9 · 1,200+ athletes
£57.60 £72 £2.40 / shot
First box includes:
24 × Myro ITC shotsOne for every hard session in the block
£57.60
Protocol cardWhen to take it, session by session
£6 free
Insulated carry sleeveKeeps a shot cold to the start line
£14 free
UK deliveryEvery order, every month
£3.95 free
Total
£81.55 £57.60
  • Free delivery
  • Skip or cancel anytime
  • 60-day money-back guarantee
Order today, delivered in 2 to 3 working days
Apple PayGoogle PayVisaMastercardPayPal
The verdict

Real people,
real results.

4.9
★★★★★
1,243 verified reviews
★★★★★

"I train twice a day for Hyrox. Myro is the first thing I've taken that I can actually feel in my recovery the next morning. No crash, no nonsense."

JM
Jess M.✓ Verified athlete
★★★★★

"Peppery, fresh, and gone in one go. I've not had a cold since I started, and I've got two kids bringing everything home from school."

DK
Daniel K.✓ Verified buyer
★★★★★

"Swapped my second coffee for a Myro on interval days. Steadier through the afternoon and I'm sleeping better. The subscription makes it effortless."

PR
Priya R.✓ Verified buyer
★★★★★

"As a coach I'm sceptical of 'recovery shots'. This one links to the actual papers. My whole squad's on it before hard sessions now."

TO
Tom O.✓ Verified athlete
★★★★★

"Was worried it'd taste like a salad. The ginger and lemon completely carry it. Genuinely look forward to it now."

AL
Amara L.✓ Verified buyer
★★★★★

"Marathon block done and I felt fresher than ever. The 60-day guarantee sold me. Never needed it."

SB
Sam B.✓ Verified buyer
Buy Myro From £2.40 a shot · free UK delivery
Emma Reeve, Myro founder Hyrox World Champion2026 · Founder of Myro
Why we built Myro
"At the top, everyone trains hard. What separates people is how well they hold up when they do it again the next day. That is what I built Myro for, and it is the shot I wish I had fifteen years ago."
Emma ReeveHyrox World Champion 2026 · Founder, Myro
TitleHyrox World Champion 2026
BackgroundStrength & conditioning · nutrition
Formulation2 years · 40+ batches
Made inBritain
Runner at night
Risk-free

Try Myro for 60 days.
Love it, or it's on us.

Drink the whole box. If you don't feel the difference on your hard days, email us within 60 days and we'll refund you in full, with no awkward questions and nothing to send back.

Start your ritual
Good to know

Questions, answered.

Three hours before a hard session or race. That's the window used in the acute studies. On especially hard days, a second shot an hour before bed. Most athletes use it one to four times a week. Easy days don't need it.

Myro is built on more than eight years of published endurance-physiology research into broccoli-sprout isothiocyanates and Nrf2, including human trials showing lower lactate at the same intensity and faster training adaptation. The research index above links to the literature.

Athletes of almost every level who train hard. The studies suggest the effect is strongest in well-trained people and weaker in those who rarely exercise. Not intended for under-18s or during pregnancy or breastfeeding.

Refrigerated, Myro keeps for eight months from production. At room temperature it lasts seventeen weeks, so it travels to training camps and start lines without a cool bag.

Clean and earthy with a peppery green edge, lifted by ginger and lemon. No added sugar, ever. Shoot it cold.

Yes. We're committed to clean sport. Every batch is screened for banned substances and the ITC content is assayed before release.

Choose monthly delivery at checkout for 20% off. You're in full control. Skip, pause or cancel anytime from your account.

A single broccoli sprout
The inner circle

Science updates,
early drops, 10% off.

  • 10% off your first box
  • New ITC research, explained plainly
  • One email a month, unsubscribe in a click

Checkout

Total£0.00

Express checkout

or pay by card

🔒 Encrypted checkout. Connect Stripe or Shopify to take live payments.